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QR Code Craze

Undoubtedly, you have seen the QR code around. It is in newspapers, magazines, brochures, posters and newsletters.

If you have a smartphone, such as the iPhone, Android or Blackberry, then you can scan the bar code and it will take you to the company's web site for contact information, a map to their location, a coupon, or a spec sheet on their products. Savvy companies can market directly to their consumers for very little cost.

There are other applications for the QR code that can be extremely convenient, such as connecting your customer to your company directly. For example, if you wanted to contact us at AGiiLE, just scan the bar code on the Contact Us page with your smartphone and it will automatically dial our number. No more fumbling around for a pen again.

And personally, I am always astounded at the different ways that my customers have used bar codes. Let me know if you see other uses for the QR code at your company.

Ron Ford